Overview

Avast was founded in Prague in 1988 and merged with NortonLifeLock in 2022 to form Gen Digital, which also owns AVG, Norton and Avira. Its consumer range covers antivirus, the SecureLine VPN, AntiTrack, Cleanup and the all-in-one Avast One, and its free antivirus has one of the largest install bases in the industry.

Avast affiliate program page
The Avast affiliate page, captured 8 November 2026. Source: avast.com

Avast works exclusively through Impact: you need an Impact account to join. Commission is tiered and tops out around 35%, with a 35% rate in the first month and content sites typically settling at 30%. The affiliate page states a 30-day last-click cookie. There is no recurring component, and the free antivirus can absorb some of the traffic you send.

Pros and cons

Pros

  • Household-name brand with 435M+ users; low resistance at checkout
  • Broad product range lets one link monetise security, VPN and cleanup content
  • Impact tracking and reporting, with a dedicated affiliate team

Cons

  • Commission is lower than VPN-native programs and not recurring
  • Impact is the only route in
  • Strong free products cannibalise some paid conversions

Who should promote Avast

Antivirus, PC-maintenance and general security content. The VPN is a secondary product; sites built around VPN comparisons will earn more elsewhere. Good for publishers already active on Impact.

How to join

  1. Create or log in to an Impact account — Avast works exclusively through Impact.
  2. Apply to the Avast program from the Impact marketplace and wait for manual review.
  3. Use deep links to specific products (Avast One, SecureLine VPN) rather than the homepage.
  4. Commission tiers are reviewed on monthly revenue; the first month pays the top rate.

Frequently asked questions

How much commission does the Avast affiliate program pay?

Up to 35%, tiered by monthly revenue; 35% welcome rate for the first month.

How long is the Avast affiliate cookie?

The cookie window is 30 days, last-click. Attribution is last-click: a later click on another affiliate's link takes the sale.

What is the minimum payout for Avast affiliates?

Set by Impact (no program minimum published). Payment methods: PayPal, bank transfer via Impact.

Does Avast pay recurring commissions on renewals?

No.

Which network is the Avast affiliate program on?

Impact only.